The article presents the Erasmus Mundus WEBB programme as a learning initiative of Eastern Partnership. It also makes an attempt to determine the prevalence of information about the programme among students from eastern countries and define the scope of interest of the respondents in this initiative. When examining the diagnostic survey was used in the form of an online survey addressed to students from the Eastern Partnership countries. The introduction presents the European Union’s policy towards its partners in the East, also brings closer the objective of this work and presents the research questions. In the second part of the article the educational programme of the Eastern Partnership was described – Erasmus Mundus WEBB. The third part presents the methodology used in the work, and analyzes the results of own research. The study highlights the deficiencies in the system of promoting the educational activities of the European Union, at the same time showing great interest of students from East in academic exchange.