A skirmisher is a role played by some politicians to benefit their political formations,
but above all – to bring as big loss as possible to their political rivals. The article
analyzes strategies, tactics and selected persuasion techniques used by politicians
who play the role of skirmishers on the Polish political scene. Facebook activities
of two politicians: Stefan Niesiołowski and Krystyna Pawłowicz served as examples
for the analyses.
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REFERENCES(7)
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M. Cichosz, (Auto)kreacja wizerunku polityka, na przykładzie wyborów prezydenckich w III RP, Toruń 2003.
M. Cichosz, Mr Hyde. Kreowanie negatywnego wizerunku rywala na przykładzie wyborów parlamentarnych 2011 r. w Polsce, [w:] A. Turska-Kawa, W. Wojtasik, red., Wybory parlamentarne 2011, Katowice 2012.
D. Piontek, Tabloidyzacja dyskursu politycznego w Polsce na przykładzie programów informacyjnych. Uwagi metodologiczne, [w:] K. Churska-Nowak, S. Drobczyński (red.), Profesjonalizacja i mediatyzacja kampanii politycznych w Polsce, Poznań 2010.
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