Fake News and Deepfakes
in the 2023 Election Campaign in Poland – Case Studies
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1
Wydział Nauk
Politycznych i Studiów Międzynarodowych Uniwersytetu Warszawskiego
2
Wojskowa Akademia
Techniczna im. Jarosława Dąbrowskiego
Publication date: 2024-12-20
Studia Politologiczne 2024;74
KEYWORDS
ABSTRACT
The 2023 parliamentary elections in Poland were one of the most important
democratic events for Poles since the political changes of the late 1980’s and early 1990’s. For
this reason, among others, citizens were particularly exposed to widespread disinformation
and propaganda, increasing pre-election emotions. This article records the most relevant examples of fake news and deepfakes that emerged during the political campaign. The
knowledge relating to each case described has also been organised. Each example has been
analysed in terms of the proliferation pattern used, social impact, media commentary and
estimated reach. The analysed material, together with the conducted empirical research,
allowed to positively verify the hypothesis presented in the study, which states that fake
news and deepfakes pose a significant threat to democratic processes in Poland.
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Article has been screened for originality
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