The result of last presidential elections in Poland proves significantly to what extent the symbolic arguments referring to the suddenly broken political mission may be utilized as promoting factors for a given candidate. Without any doubts such a phenomenon was demonstrated during the election campaign by growing importance of Jarosław Kaczyński, leader of the national-catholic Law and Justice (PiS) political party and a twin-brother of Lech Kaczyński, former president, who died tragically in the air crash near Smolensk in April 10, 2010. The leader of PiS thanks his revitalized charisma and determination became an unexpected serious rival for the Sejm speaker, Bronisław Komorowski, a candidate for presidency on behalf of the Civic Platform (PO), a ruling liberal-conservative party. The article’s author – as far as the efficiency of both candidates during the campaign is concerned – represents the stance that Kaczyński lost his chance to be elected president mostly because of too short period of the election campaign. On the other hand Komorowski’s chances to become a head of state were maintained not because of his contribution in the campaign, which was poor and inefficient. He would not have been elected without the shift of election preferences from the leftist voters on him, namely those who voted in the first election round for Grzegorz Napieralski, leader of the Democratic Left Alliance.